Have you heard of a mobile market?
I recently started volunteering with one down in DC and I am absolutely loving the experience. I’ve learned that there are many more across the nation – I guess until recently, I didn’t even know to look!
A mobile market is pretty much a farmers market on wheels. The one I work with uses a vehicle about half the size of a UPS truck, which successfully supports three shelving units, two tables, two register systems with scales, two freezers (for meats), two fridges (for milk, yogurt, cheese, eggs, and some produce), a giant cooler, and everything else you need to set up a farmers market – oh yeah, plus food! Using two trucks, the organization I volunteer with reaches 19 communities every week. That’s 19 communities that receive fresh, healthy food on the reg. NINETEEN. REGULARLY.
I think this is tre cool. For me, this is an amazing combination of using business and technology to help communities in need. I learn something new every week – for example, they have little, if any, food waste, partly due to the detailed procurement process. They help other organizations eliminate food waste as well – every morning they purchase bread from a local bakery who otherwise would have thrown it away (often times they have to bake extra to meet their own orders and leave room for error). Having a market on wheels decreases a lot of the infrastructure and transportation costs that are usually associated with fresh food sales and waste elimination.
Check out these videos to learn more about the markets. The second one talks more specifically the impact on a community.